2/20/2023 0 Comments Make geotagSay you’re a Korean BBQ restaurant, and you post an image of one of your signature dishes and tag your location. Drive social proof: Potential customers rely on social proof when making decisions, such as lively photos of other users tagged at your place of business.Increase engagement: A comment acknowledging your users’ tagged posts adds a personal touch to their experience and can lead to higher engagement with your brand.Increase brand awareness: Posts and Stories with location tags show up in Explore pages or location-based Stories, increasing visibility among your target audience.Instagram location tags offer many benefits for your business, such as the ability to: Now that you know what an Instagram location tag is, it’s crucial always to tag your business location in your post - and encourage customers to do the same. Business benefits of Instagram Location Tags However, if you do not see your business name, you can create a custom Instagram location tag - which we’ll go over in detail later in this guide. If you have an Instagram Business Profile and have already connected your Facebook Business Page, your specific location tag should automatically populate within the Instagram app. When added to a post or Story, Instagram location tags act as a content library, housing all media geotagged to a specific place.Įssentially, it’s a way to put your brick-and-mortar business on the map. The areas are identified by the GPS on your mobile device and can either be geographical (like a city) or a business (like a restaurant). Instagram location tags, or geotags, are precise latitudinal and longitudinal coordinates of physical locations you can add to a post or Story. To stand out among the competition, ramp up your strategy by adding a location to your in-feed posts and Stories.īefore diving in, let’s go over what an Instagram location tag is. Using location tags can be a powerful tactic for brands, requires minimal effort, and helps increase transient and local business. Similar to hashtags, Instagram location tags make posts and Stories searchable. So, how are Instagram users finding these local companies? 2017 internal data from Instagram shows more than 200 million users visit at least one Business Profile each day. It may take Google some time to index these photos, but in our experience, your business profile should instantly start ranking higher for local searches with this new data added.Over the last couple of years, Instagrammers have begun using the social media platform to search for local businesses to visit. Add geotags to further define the location for Google. Rename all new images with location keywords such as “pizza-restaurant-atlanta-georgia.jpg”.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |